Custom sound design is sonic branding you own.
Licensing a hit song for advertising is almost always cost prohibitive.
Producing original music that sounds like a Billboard hit is not only doable- it's ideal! Music enhances emotion, and emotion enhances ad recall.
Imagine this ad with no sound:
No fun at all!
Countless studies have found music to enhance the effectiveness of ads. Adding a musical audio logo to pre-roll or other short ads will reinforce your unique brand.
Synchronicity. Rhythm. Impact.
Custom music and sound design means having complete control, and hitting visual cues with dead-on accuracy. This original track was scored to the finished video edit.
Musical tension and release creates expectation and anticipation. This original composition was created in response to powerful archival footage.
I have literally thousands of stock production music cuts at my fingertips.
That means super-quick turnaround, and cost-effective production.