Tech Tips to Make your Audio Brand Stand Out
Voiceover tech tips for broadcast, radio imaging and multimedia
Ray Norman
21.01.21 11:04 AM - Comment(s)
Modernize your Music on Hold and Auto Attendant with PhoneNetix
PhoneNetix is a smart, modern, affordable alternative to traditional music-on-hold and auto-attendants. It works with most VoIP business phone systems, and it can help create sales conversions.
Ray Norman
07.07.20 01:43 PM - Comment(s)
5 Tips for Radio Imaging when Rebranding a StationĀ 
Rebranding a radio station involves a sonic makeover for the imaging. Here are 5 tips to help you in your format flip journey.
Ray Norman
29.06.20 09:00 PM - Comment(s)
Billie Eilish is My Compass for Radio Imaging
Radio Imaging should be unique for your station. Because no one makes it to #1 by sounding like someone else.
Ray Norman
16.10.19 09:26 AM - Comment(s)
The Evolution of Personality-focused Radio Imaging
Daypart branding in radio is as important as the station's brand. Promoting your on-air talent creates interest in them. And interest in your talent boosts ratings.
Ray Norman
07.08.19 08:07 AM - Comment(s)
The Sound of Your Image: Audio Branding
Having a branded sound is just as important as a great visual logo.
Ray Norman
24.03.19 09:54 AM - Comment(s)
Six Ways to Generate Creative Ideas Now
Where do ideas come from? If you're an innovator in business, or a creative artist, you need to generate original ideas.
Ray Norman
22.03.16 08:46 AM - Comment(s)
What is the Worst Commercial Ever?
To understand the power of a great ad, one must consider what makes ads terrible. Imagine the world's worst commercial.
Ray Norman
31.01.16 11:45 AM - Comment(s)
Hire the Best Voice Actors
You want to hire a voice actor, but which path is best? Reliability, flexibility and speed of delivery are key traits of professional voice talent.
Ray Norman
12.01.16 08:54 AM - Comment(s)